Welcome To The Dallas Karaoke Tribute Page

 

 
Around Town Magazine - March/April 1997
Having A Ball! Lewisville's Oldest and Newest Billiard's Sports/Club, 8 Ball Willie's Grand Opening, Ribbon Cutting Bash
by: Michelle Jaron-Tingley

 

When 8 Ball Willie's throws a Grand Opening, they don't mess around!  "What in the world is going on over at 8 Ball Willie's?"  That's the question everyone has been asking

About three months ago, Lewisville was fortunate to have the Chopra Family (Sash Chopra and his sister-in-law Sandy Chopra) put their backing into Lewisville's longest standing recreational billiard establishment. 

The Chopra's have a strong history of success in the hospitality industry.  Since 1978, the Chopra's have been doing hotel and restaurant renovations in Orlando, Florida, Lynchburg, Virginia, and Paducah, Kentucky, just to name a few.  Other endeavors include creating the "Kleen Systems Corporation and Crystal Building Corp. in Dallas.  Recently the Chopra's acquired Click's Billiards in Dallas and 8 Ball Willie's in Lewisville. 

"Renovations began early in January this year." said Sash Chopra Chief Operations Director for 8 Ball Willie's  Chopra continues, "We got off to a slow start at first, a few changes here and there, nothing really noticeable.   But then the pace rapidly began to grow, and the changes took form.  Underneath the dust, rotted carpet and tile, emerged the 'New' 8 Ball Willie's which we're very proud of.  Everyone is just so friendly here in the area.  The Chamber of Commerce has done a remarkable job with our Grand Opening."

D'Lee Garza, Executive Director of Marketing and spokesperson for the Chopra Family, stated that since 8 Ball Willie's was the 'oldest and longest' running billiards operation in the area, the game plan wasn't to completely change the establishment.  But more to restore it to a up-scale sports bar way, and meet the demand for the growing market of classic indoor recreational fun. 

"Over the last two years, more and more young professionals have been steadily moving away from the "Night Club" scene.  This is what we consider to be our strongest target market, and our clientele proves it.  Our strategy isn't top secret, it's common sense. 

The previous company (Speeds) didn't invest much money into the future.  That pretty much explains the condition of the operation and the unacceptable revenue it generated."  Ms. Garza continued to state that in other markets the results has been the same.  "We find an area that has operating establishments that appear to have run it's course, and the customers have either grown out of the place or have moved to other stomping grounds to have their fun.  Then we move in, spend what it takes to bring the place up to the present, and then boom!  It starts making money.  Also, word travels fast.  Before you know it, a lot of old customers will return to see what we did to the place.  We've found our niche', and we're sticking to it."

Besides, renovating, they have added three 60" big-screen TVs, refurbished some tables, and added some 'Happy Hour' specials.  For a limited time, they will let you enjoy $1.25 beer and $1.25 pool every day until 7:00pm and all day on Sunday. 

Also on Friday they have a free buffet from 4:00-7:00pm.  A great stop before you make it home after a hard week at the office. 

Saturday Nights, they host Karaoke provided by Dallas Karaoke, the hottest karaoke company in Texas.  "Dallas Karaoke has, by far, the most advanced sound system of any karaoke company that we have ever booked in the Dallas area."  said Sandy Chopra Executive Director of 8 Ball Willies.  "Our shows are not, 'Next up...' they're main events, four hours of fun entertainment."  said Lee Van Steeter President of Dallas Karaoke.  If you haven't ever experienced karaoke, I recommend it highly, some of the people who get up to sing their favorite song, are truly unbelievable.  Who knows, you might give it a try yourself.  Dallas Karaoke is hosted by Tim Lane, L. D. Grant, Trey Milton, Mike P. Stoney, and Wess Petersdorf. 

During the week 8 Ball Willie's hosts table-soccer (foosball) and pool tournaments.  They make it easy if you want to join any of these events, just sign up with a bartender or waitress. 

Wednesdays is ladies play free pool all night long.

On Thursday, January 30, the Pre-Grand Opening Party blew off the roof into the next county.  Mainly because it was catering to the local business owners and the Lewisville Chamber of Commerce.  The Chamber said they were just coming to cut the ribbon and toast to the club's success.  But somehow, it turned into more than that.  In fact, it turned out to be one of the best Networking gatherings I've ever seen in years.  There were more business cards swapping hands, than there were hands to swap with.  It looked like a run on the stock market. 

I actually have a theory about that.  First, most business owners I know spend anywhere from 12 to 14 hours a day working, if not longer, seven days a week.  Most these people know the business name but not the owner.  They never have time to sit, talk, relax and get to know one another.  It just so happed the atmosphere was in tune with the situation and there you are.  The 'Network Happy Hour' was born. 

"The owner enjoyed having everyone over for the evening..."  said Casey Cash, celebrations director.  "So from now on, Thursdays, starting at 5:00pm to 8:00pm 8 Ball Willie's will be holding the first Network Happy Hour."  Have a great time and get to know your fellow business owners.  Free pool, buffet for the Chamber Members and all the business cards you can swap in four and a half hours.  Now all you have to do is wear your name tag and you're in.

Getting back to the Grand Opening, it seemed like everyone showed up.  Even Charles Hayley of the Dallas Cowboys was on hand to shoot a game or two.  Being staff writer, I couldn't resist the interview opportunity.  Here I stood staring at a Cowboy icon, and the only thing going through my mind was "Gee Mr. Hayley, do you shoot pool much?"  Well, wouldn't you know it, he does!  Actually, he loves it, he just doesn't get to play that often.

So right then, just when I thought this guy was the tallest man in the building, up walks Dean Ueckert.  Dean was getting his picture taken with Mr. Hayley and when they stood together the whole club leaned to one side.  The rest of the club had to get on one side to counter balance the photo.

I must say this was a night to remember.  The Chamber did a great job, and the place is nothing like it used to be.  If you haven't had a chance to stop by, now is your chance.  The club is starting to book happy hour parties, birthday parties for executives and business folks.  The area needs a fun meeting place to do a little business and have a little fun all in the same time.

Randy Bertam and Scott Schutaz of Artistic Promotion Inc., of Dallas were on hand displaying their t-shirts that were made special for the occasion.  They are the two famous entrepreneurs specializing in screen printing of shirts, jackets, caps, 4 color process and embroidery.  If you can wear it, they can print it. 

Don't forget to bring your stick!

 

Homepage

This site is devoted to the loving memory of Dallas Karaoke and maintained by the Friends of Dallas Karaoke. All Rights Reserved.